Between major campaign launches, Disneyland Resort needed branded visuals that could remain relevant year-round across the park experience. The goal was to create a flexible illustration system that felt timeless while still recognizably part of the Disney visual world.
I designed a series of stylized illustrations based on iconic park elements — It’s a Small World, Sleeping Beauty Castle, Pixar Pal-A-Round, and fireworks — using a cohesive mid-century-inspired aesthetic. The system was built to scale across ticketing, signage, and environmental graphics, allowing the resort to maintain a consistent visual presence between seasonal campaigns.